From Gatekeepers to Data—How Your PLD Card Unlocks Your Digital Shadow

Sat, 02 May 2026 20:16:59 +0000

From Gatekeepers to Data — How Your PLD Card Unlocks Your Digital Shadow In today’s digital world, personal data has become one of the most valuable assets—yet many individuals remain unaware of just how much of their digital shadow is tracked, stored, and controlled by gatekeepers. Whether by governments, platforms, or service providers, data gatekeepers shape what information is collected and who owns it. Enter the Personal Linked Data (PLD) card: a powerful tool designed to shift control back to you, transforming how you manage, share, and protect your digital footprint. ### What Is a PLD Card? A PLD card is a secure, portable digital wallet that stores verified personal credentials and consent preferences in one centralized place. Think of it as a modern-day digital identity hub powered by decentralized identity principles. Unlike traditional user accounts controlled by large platforms, your PLD card places ownership and authority firmly in your hands.